News from Maruti Suzuki - India

2,000,000 Export Units Milestone and 4,000 service centres now open.

Maruti Suzuki India Limited recently announced accomplishment of two million vehicle exports from India. As a true symbol of the Government of India’s flagship Make-in-India initiative, a batch of Maruti Suzuki models comprising S-Presso, Swift and Vitara Brezza left for South Africa from the Mundra Port in Gujarat. Maruti Suzuki commenced export of its vehicles back in FY1986-87 and the first large consignment of 500 cars was shipped to Hungary in September 1987. With steady growth it had achieved its one millionth export unit by FY 2012-13 with 50 per cent of these being sold to developed markets in Europe.

Maruti Suzuki achieved the subsequent million just over eight years later with a special focus on emerging markets and have gained sizeable market share in Chile, Indonesia, Sri Lanka and South Africa.  

Commenting on the announcement, Mr. Kenichi Ayukawa, Managing Director & CEO, Maruti Suzuki India Limited said, “The Company is committed to Hon’ble Prime Minister Mr. Narendra Modi’s vision of Make-in-India and our two million vehicle exports from Maruti Suzuki are a testimony of this. Maruti Suzuki has been exporting vehicles for the past 34 years much before India became a prominent player in the global automobile business and this early global exposure helped the Company enhance its quality and attain global benchmarks. Currently, we export 14 models and nearly 150 variants to over 100 countries. Vehicles manufactured at our facilities in India have found high acceptance owing to global standards of quality, safety, design and technology.”

Mr. Ayukawa added, “Going forward, the Company has aligned itself with the evolving needs of customers in African and Latin American nations. With a flurry of new models in the pipeline, Maruti Suzuki will attract customers in new segments to enable the Company to accomplish bigger milestones at a much faster pace.”

In January of this year, the Company started production and export of Suzuki’s celebrated compact off-roader Jimny from India. With India added as a production base for Jimny, Suzuki aims to leverage Maruti Suzuki’s global production stature which in FY 2019/20 passed 1,563,000 units built there.

Indian Dealer Network Grows even further.
Maruti Suzuki India has announced that its service network has crossed 4,000 touch-points across the country and now covers 1,989 towns and cities making it the widest service network offered by any automobile brand in the country. With customer focus in mind, Maruti Suzuki has added 208 new service workshops just in 2020-21, despite tough conditions due to the COVID-19 pandemic.

Mr. Partho Banerjee, Executive Director (Service), Maruti Suzuki India said, “We have established a relationship of high trust with customers over the past three decades. The creation of over 4000 service touch-points is a testimony to our commitment for Customer Convenience and Customer First approach. We have also brought several innovations such as the Quick Response Team, Service on Wheels, among others, to cater to the different needs of the customers. These efforts have helped us especially in the extraordinary times of the pandemic to service the customer vehicles.”

An array of innovative facilities offered by Maruti Suzuki Service:

Service on Wheels: 
A smart workshop on the move to offer customers the option of providing Maruti Suzuki service at their doorsteps. Service on Wheels is equipped with all modern tools and technologies to undertake service, repairs and other related jobs for all Maruti Suzuki passenger vehicles. Service on wheels is now 200+ units strong and spread across 124 towns and cities.

Transparency via digital communication: 
All communications regarding repair estimates, time to be taken to service the vehicle etc. are informed digitally to customers. For any new repairs which the customer is unaware of, he/she gets a communication in line with the details seeking permission to go ahead with the job. This service brings transparency and speeds up the approval system besides being non-intrusive into the customer’s time.

Quick Response Team (QRT): 
In a move to offer faster on-road assistance for customers’ cars, a first-of-its-kind integrated service initiative, the Quick Response Team (QRT) on motorcycles has been rolled out in 249 cities. Currently, Maruti Suzuki has a fleet of over 780+ emergency service vehicles (two and four-wheel vehicles) with expert technicians who have served over 1.14 Lakh customers in this pandemic year.

ENDS

Media Contacts

Alun Parry
Telephone: 01908 336760
Mobile: 07912 731407
E-mail: alun.parry@suzuki.co.uk

Jessica Grimditch
Telephone: 01908 336775
Mobile: 07710 582227
E-mail: jessica.grimditch@suzuki.co.uk
Twitter: @SuzukiPress